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Semester 3

 

Unit 1: Framework of managerial action

In addition to this, you need to know more about it.

- Theory and strategies of organizations

- Strategic management and competitive intelligence

- Strategies and knowledge management

- Business English

 

Unit 2: Managerial tools and approaches in the service of the digital strategy

In addition to this, you need to know more about it.

- Digital content marketing

- GDPR and digital transformation

- Data Centric information system

- Project management and Lean management

- IS and ERP management

 

Unit 3: Tools and procedures for the digital transformation of the company

In addition to this, you need to know more about it.

- ERP 1: Oracle NetSuite

- PLM procedures

- CRM: SalesForce and Micrososft Dynamics CRM

- ERP 2: SAP

- Data analysis and machine data: Splunk

- Business Intelligence and data visualization: Qlik Sense and Power BI

Semester 4

UE 4: Management of the project and innovation team

In addition to this, you need to know more about it.

- Management of the project team and leadership

- Innovation management

- Strategy in Practice in project mode

- Scrum methodology

- Reinforced business English

UE 5: One module of your choice

In addition to this, you need to know more about it.

- Professional development and integration

- Research in management sciences

UE 6: Research Thesis Project (report and defense)

UE 7: Internship (report and defense)

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